Marketing
Explore the latest digital marketing trends. Everything to cover your business marketing strategy: branding, SEO, ASO, growth hacking etc.
Adjustments to your international marketing plan to enter new markets
An international marketing plan is fundamental when your company is planning to expand and enter new markets. But what are the strategies you should implement? ...
ASO: Boost your Visibility in the Google Play Store with Localization
Currently, there are more than 2.5 million apps in the Android App Store. To get your app noticed among these huge numbers of Android apps ...
How to promote an app using ASO and SEO?
If you are reading this post, it means that you are thinking of launching a mobile application or that you have already launched one but ...
The Best App Marketing Tips to Apply when Launching a New App
In this article, we would like to share with you the most successful App Marketing tips to implement when launching a new mobile app or ...
Augmented Reality Changing the Future of Fashion
How will augmented reality (AR) change the way that the fashion industry showcases and retails its products? And how will this influence our shopping experience ...
Mobile Marketing Trends: Geofencing and Beacons
Why is this trend so important for new marketing strategies? And what does the merging of Geofencing, Beacons and IoT mean for companies? The use ...
Increase User Acquisition with ASO
Creating an app for the Apple App Store or Google Play Store is no small feat. But when an app is ready to deploy, you ...
Mobile marketing techniques to increase your sales
We all look at hundreds of items to buy on our mobile devices and can name plenty of brands that are carrying out mobile marketing ...
How to carry out app promotion: the significance of 360° campaigns
Investing in app promotion is essential to ensure that our app stands out in the app market and, thus, reaches out to our potential ...
Mobile game development to get your players engaged
A good code doesn’t always necessarily lead to a good game. Mobile game development for mobile devices goes further beyond that. In order to succeed, ...
Practical guide to app marketing for IOS and Android Developers
Getting to know an app and getting downloads are key tasks of app marketing for the success of your project or your client’s project. Currently ...
The importance of Mobile Marketing in app launching
The rise of mobile technology in our society is well known. Already established among us, it has created a new dimension of marketing; Mobile Marketing. ...
How to optimise a newsletter for mobile
Checking your email via mobile devices is becoming more common. Optimizing a newsletter for mobile should be a priority for companies, just like having ...
App Promotion Strategy: step by step
A good strategy to promote a mobile app is critical to your success in the mobile market. Mobile app promotion is as important as its development process. ...
Strategies for making a profit out of app development
It will not be the first time you hear this from us; you must have a mobile app marketing strategy prepared to promote your app ...
Geolocation, mobile marketing and app development
Mobile marketing is not a type of marketing and advertising that is exclusive to mobile applications although it is where we find it’s occurring the ...
Effective Mobile Marketing Tactics That Will Drive Sales
Inherent to the idea of all marketing is that the tactics implemented must produce results. Mobile marketing also conforms to this general rule, which is ...
3 Metrics for a mobile marketing strategy
Is there any way to know for certain if our app is successful or not? Yes: by making use of metrics. There are many ...
How to promote your app? 6 Essential techniques
There are many ways of promoting your app, as many as different kinds of apps. But how we blend in, plan and carry out the ...
Creating apps that are compatible with Beacons
We love novelties when it comes to new technologies and thus try to keep up with what’s going on, provided that it’s related to what ...