{"id":1024,"date":"2015-11-03T15:32:46","date_gmt":"2015-11-03T15:32:46","guid":{"rendered":"https:\/\/yeeply.com\/fr\/blog\/?p=1024"},"modified":"2024-05-07T13:05:24","modified_gmt":"2024-05-07T11:05:24","slug":"rentable-detre-developpeur-android","status":"publish","type":"post","link":"https:\/\/yeeply.com\/fr\/blog\/developpement-applications-mobiles\/rentable-detre-developpeur-android\/","title":{"rendered":"Est-il rentable d’\u00eatre d\u00e9veloppeur Android ?"},"content":{"rendered":"

On a<\/span> souvent tendance \u00e0<\/span> penser qu’\u00eatre d\u00e9veloppeur Android<\/a> est rentable seulement si notre application devient \u00ab\u00a0virale\u00a0\u00bb et<\/span> qu’elle se t\u00e9l\u00e9charge par millions d’exemplaires. Mais ce n’est pas le seul moyen de gagner de l’argent en tant que d\u00e9veloppeur<\/span> Android.<\/p>\n

Il est courant de penser qu’\u00eatre d\u00e9veloppeur pour iOS<\/span>\u00a0est plus rentable que pour Android, mais d’apr\u00e8s une r\u00e9cente \u00e9tude, il est clair qu’Android<\/strong><\/a><\/span> est une plateforme mont<\/strong>ante<\/strong><\/a>. On y observe un nombre croissant d’utilisateur ainsi qu’une explosion d’un nombre<\/span> d’applications<\/strong>. C’est donc une erreur<\/span> de penser qu’il est pr\u00e9f\u00e9rable d’\u00eatre d\u00e9veloppeur iOS\u00a0plut\u00f4t que d\u00e9veloppeur Android<\/span>, bien qu’on observe une augmentation en pourcentage du nombre d’applications gratuites<\/span> sur Android.<\/p>\n

<\/div>\n
VOUS AVEZ BESOIN DU SUPPORT D'AUTRES D\u00c9VELOPPEURS ? TROUVEZ-LES<\/a><\/div><\/div>\n

Android prend la main sur Apple<\/h2>\n

Depuis quelques ann\u00e9es, nombre applications gratuites<\/a> ont prouv\u00e9<\/span> leur potentiel en mati\u00e8re<\/span> de popularit\u00e9 et de retour financiers. En effet, cr\u00e9er une application et la mon\u00e9tiser de la bonne fa\u00e7on <\/strong>aboutit \u00e0 une haute rentabilit\u00e9 <\/span><\/strong>pour<\/span> <\/span>les<\/span> <\/span>d\u00e9vel<\/span>oppeurs <\/span>Android<\/span><\/a>. Cette strat\u00e9gie, tr\u00e8s bien appliqu\u00e9e dans les applications Android, rend de plus en plus attractive<\/span> cette plateforme aupr\u00e8s des d\u00e9veloppeurs<\/span>, m\u00eame au sein d’un march\u00e9 domin\u00e9 par iOS<\/span>.<\/p>\n

Comme nous l’avons mentionn\u00e9 auparavant, les applications Android sont majoritairement gratuites et utilisent l’argent de la publicit\u00e9 pour se d\u00e9velopper. \u00c9videment, \u00eatre d\u00e9veloppeur Android induit un profit inf\u00e9rieur<\/span> \u00e0 iOS\u00a0<\/span><\/strong>mais votre application atteint un plus grand volume d’utilisateurs.<\/strong><\/p>\n

\"logo
Logo Android<\/figcaption><\/figure>\n

Bonne publicit\u00e9<\/span>, cl\u00e9<\/span> du succ\u00e8s<\/h2>\n

Parlons des grands<\/span> : d\u00e9veloppeurs Android<\/a>, iOS<\/span>\u00a0ou Windows Phone. Lorsqu’on cr\u00e9e une application, le succ\u00e8s de celle-ci d\u00e9pend \u00e9norm\u00e9ment d’une bonne strat\u00e9gie de communication<\/strong><\/a>. En tant que d\u00e9veloppeur<\/span> Android ou Windows Phone, si nous voulons prouver que le d\u00e9veloppement<\/span> d’une application peut \u00eatre rentable, nous devons investir dans la communication<\/strong>.<\/p>\n

Une des fa\u00e7ons de s’assurer que notre application ne se retrouve<\/span> pas perdue<\/span> dans l’oc\u00e9an des apps<\/span> stores est de travailler l’ASO<\/span> et d’optimiser les mots-clefs<\/span> afin qu’elle soit visible du grand public<\/span>.\u00a0Parall\u00e8lement<\/span>, il est aussi tr\u00e8s important<\/span> de travailler sur le marketing<\/span><\/a> et par-dessus<\/span> tout le \u00ab\u00a0buzz\u00a0\u00bb g\u00e9n\u00e9r\u00e9 par les r\u00e9seaux sociaux<\/span><\/strong>. Cela passe par la cr\u00e9ation d’une strat\u00e9gie de communication et une pr\u00e9sence physique aupr\u00e8s du public<\/span> afin de faire connaitre l’application et d’obtenir un retour sur investissement.<\/p>\n

\"Proyecto<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

On a souvent tendance \u00e0 penser qu’\u00eatre d\u00e9veloppeur Android est rentable seulement si notre application devient \u00ab\u00a0virale\u00a0\u00bb et qu’elle se t\u00e9l\u00e9charge par millions d’exemplaires. Mais …<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[302],"tags":[],"class_list":["post-1024","post","type-post","status-publish","format-standard","hentry","category-developpement-applications-mobiles"],"yoast_head":"\nEst-ce-qu'il est rentable d'\u00eatre d\u00e9veloppeur Android ?<\/title>\n<meta name=\"description\" content=\"\u00catre d\u00e9veloppeur Android est il rentable par rapport \u00e0 iOS ou Windows phones. 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