{"id":8221,"date":"2023-01-17T07:00:20","date_gmt":"2023-01-17T05:00:20","guid":{"rendered":"https:\/\/yeeply.com\/en\/?p=8221"},"modified":"2023-01-17T16:33:13","modified_gmt":"2023-01-17T14:33:13","slug":"how-to-create-an-online-shop","status":"publish","type":"post","link":"https:\/\/yeeply.com\/en\/blog\/web-development\/how-to-create-an-online-shop\/","title":{"rendered":"How to Create an Online Shop: Follow These Steps to Get Started!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Let\u2019s say you have a business project in mind and are eager to make it come into being as an online store. The first thing to bear in mind is that <strong>creating an online shop requires getting some work done before the actual website creation stage<\/strong>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you want to learn <\/span><b>how to set up an online store<\/b><span style=\"font-weight: 400;\">, Yeeply can give you a series of tips and insights worth taking into account to make your store a profitable venture. Please, pay heed to the following!<\/span><\/p>\n<div style=\"text-align: center;\">\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<div class=\"bt-proyecto\"><a class=\"do-not-track\" href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BT-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\">WANT TO CREATE A WEBSITE? TELL US ABOUT YOUR PROJECT!<\/a><\/div>\n<\/div>\n<h2><\/h2>\n<h2><span style=\"font-weight: 400;\">Steps to create an online store<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Setting up an online shop can be very simple depending on the number of products it contains and the management system that you choose. But even if you offer good products and\/or competitive prices on your store, <strong>all effort put into it will be worthless if nobody knows about its existence<\/strong>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make sure that this will not be the case, we\u2019ll now take a look at the steps that you must consider when <strong>planning the creation of an online store \u2212 from its very conception just as an idea to its subsequent implementation and launch<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Name and domain<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you are thinking about creating an online shop, the odds are that you already have a clear-cut business project in mind. It\u2019s the moment to <strong>think about the name for your store and check if such a domain is available<\/strong>. This may seem a platitude, but its importance can hardly be overstated.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your store\u2019s name should be easy to remember and to articulate. Hence, it\u2019s better to avoid \u2212 for the sake of clarity \u2212 letters such as \u2018h\u2019 or having more than two vowels in a row. To include hyphens or numbers in the name is also not recommended. <strong>The easier it is for users to remember, the better<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Give also thought to what is the audience that you will be targeting. Obtain a \u2018.es\u2019 domain if you are aiming at selling mainly within Spain. However, if you aim at selling internationally, it may be better to <strong>choose a \u2018.com\u2019 domain to position your store better in different countries<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>Related content | <a href=\"https:\/\/yeeply.com\/en\/blog\/web-architecture-find-the-structure-your-site-needs\/\" target=\"_blank\" rel=\"noopener noreferrer\">Web Architecture: Find the Structure your Site Needs<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Kind of online store<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your store may be plainly about <strong>selling a product or service that you offer directly to individuals or companies<\/strong>. Another online store model is the marketplace. In this model, you are responsible for creating the online shop, logistics and setting up commissions, while the suppliers are responsible for the products being sold.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, dropshipping is a model that\u2019s currently become quite a buzzword and it renders making an initial investment in stock unnecessary. In this kind of online store, <strong>you\u2019ll be selling a product to the final customer but it\u2019s the wholesaler who\u2019ll send the product to the customer<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regardless of the model you choose, you must be sure from the very beginning which model you\u2019ll stick to when implementing your project since there are some differences between them that will have an impact on the online shop\u2019s development.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>You might be interested | <a href=\"https:\/\/yeeply.com\/en\/blog\/e-commerce-app-how-to-create-one\/\" target=\"_blank\" rel=\"noopener noreferrer\">E-commerce App: Why and how to create one for your online store<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_8226\" aria-describedby=\"caption-attachment-8226\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-8226 size-full\" title=\"ecommerce design inspiration\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/12\/design_online_shop_store_sale.jpg\" alt=\"ecommerce design inspiration\" width=\"748\" height=\"499\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/12\/design_online_shop_store_sale.jpg 748w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/12\/design_online_shop_store_sale-300x200.jpg 300w\" sizes=\"(max-width: 748px) 100vw, 748px\" \/><figcaption id=\"caption-attachment-8226\" class=\"wp-caption-text\">Online shops sites with sales. Source: <a href=\"https:\/\/www.rawpixel.com\/image\/579597\/fashion-sale-template\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" data-wpel-link=\"external\">Rawpixel<\/a><\/figcaption><\/figure>\n<h3><\/h3>\n<h3><span style=\"font-weight: 400;\">Content Management System (CMS)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Before choosing which content management system you\u2019ll use, it\u2019s a good idea to consider two things:<strong> the technical knowledge currently at your disposal and the volume of products that will be available in your online store<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some online shops sell just a few products or services of greater value, while others base their business on making thousands of products available to customers. This will influence the choice of CMS, as some of these systems are more complicated to configure than others and may experience difficulties managing very large product catalogues.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The following are some of the best-known platforms:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Shopify: <\/b><span style=\"font-weight: 400;\">It\u2019s one of the easiest to use. This platform will allow you to create and host an easily-customisable online store so that you can just focus on selling.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>PrestaShop: <\/b><span style=\"font-weight: 400;\">It\u2019s an open-source piece of software that you must download and set up in your hosting. It\u2019s very customisable, thanks to its more than 5,000 available modules and templates.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>WooCommerce: <\/b>It\u2019s a plugin that works on WordPress and can be customised by means of modules, enabling you to install only those you need.<\/li>\n<li style=\"font-weight: 400;\"><b>Magento: <\/b><span style=\"font-weight: 400;\">It\u2019s one of the most scalable and powerful options on the table but is also a tad more complex when it comes to its setup.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>Read more<\/em> | <a href=\"https:\/\/yeeply.com\/en\/blog\/custom-web-development-for-ecommerce\/\" target=\"_blank\" rel=\"noopener\"><em>Custom Web Development for Ecommerce<\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Hosting<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Hosting is possibly <strong>one of the biggest investments when creating an online shop<\/strong>. You must choose a hosting option capable of supporting the traffic expected and allowing for its step-up if necessary. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, many of them include the option of automatically installing the e-commerce platform that you have chosen, hence rendering its installation significantly less complex. You must also not forget to obtain an SSL security certificate to ensure that transactions on your website are secure.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em>You might be interested | <a href=\"https:\/\/yeeply.com\/en\/blog\/mobile-payments-apps-christmas\/\" target=\"_blank\" rel=\"noopener noreferrer\">Types of mobile payment methods for m-commerce<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Uploading your products<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you plan on having an extensive catalogue, some suppliers will make this task easier by allowing you to<strong> import the database and create the products automatically<\/strong>. But even if you go down this path, it\u2019s paramount to always customise the product sheet. Keep in mind that <a href=\"https:\/\/yeeply.com\/en\/blog\/international-seo-best-strategies-and-practices\/\" target=\"_blank\" rel=\"noopener noreferrer\">SEO positioning<\/a> penalises duplicate content. Therefore, you\u2019ll need to <strong>optimise each product well in order to position it correctly<\/strong>.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Payment methods<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once again, making sure that the shopping experience is easy for the user is a must. This means that you must make several payment methods available to him\/her. The most common ones are<strong> bank payment gateways<\/strong>, but you can also resort to <strong>PayPal<\/strong>. With PayPal, your users will be able to pay even if they don\u2019t have a PayPal account. And remember that you can also incorporate platforms such as <strong>Stripe<\/strong> or <a href=\"https:\/\/yeeply.com\/en\/blog\/m-wallets-on-demand-app-development\/\" target=\"_blank\" rel=\"noopener noreferrer\">m-wallets<\/a> such as <strong>Google Pay<\/strong>.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center;\">\n<p>&nbsp;<\/p>\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/yeeply.com\/en\/landing\/download-ebook-checklist-web\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-E4-Banner-blog-V2-1020x387-1.png\" alt=\"Ebook 4 Checklist Web\" \/><\/a><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">User experience<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Analyse thoroughly both your store\u2019s traffic and the users\u2019 journey through it to <strong>ensure that the user experience is good regardless of the device used to access your store<\/strong>. Simplify the purchase process to the fullest possible extent and you will see your sales increase.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/yeeply.com\/en\/blog\/evolution-responsive-web-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Discover how to create a website with a responsive design that automatically adapts to any device! <\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Keep SEO in mind<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In addition to optimising texts and product sheets, a suitable way to boost your online store\u2019s SEO is by <\/span><b>creating a blog<\/b><span style=\"font-weight: 400;\">. A blog allows you to offer valuable content for users and is also <strong>a fine way to improve internal product linking<\/strong>.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Do not neglect online advertising<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">All the previous work will prove useless if your store lands no visitors. <strong>Investing in online advertising is of first and foremost importance during the launch stage<\/strong>. Carrying out advertising on <strong>Google Ads<\/strong> <strong>or on social media<\/strong> that\u2019s populated by your customers can help you capture the traffic required to make your store known.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">At this point, do you already know how to set up an online shop?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">If you are getting started on it and need support, you can rely on Yeeply as your digital partner. Whether you want to create the first version of your digital business or to bring your physical-world product catalogue into the digital world, we have the right professionals at hand to achieve it. <\/span><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\"><a href=\"https:\/\/yeeply.com\/en\/?rel=EN-LNK#publish-project\" target=\"_blank\" rel=\"noopener noreferrer\">Post your project on our platform<\/a> and we will find the best team of certified developers to create your online shop. Shall we get started?<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center;\">\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BP-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-cta-blogpost-proyecto-web.jpg\" alt=\"Proyecto Web\" \/><\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Let\u2019s say you have a business project in mind and are eager to make it come into being as an online store. The first thing &#8230;<\/p>\n","protected":false},"author":2,"featured_media":8225,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[115],"tags":[],"class_list":["post-8221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7 Want To Create An Online Shop? Discover How To Set It Up!<\/title>\n<meta name=\"description\" content=\"In this guide, we explain you step-by-step how to create an online store. ? 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