{"id":7630,"date":"2019-08-28T11:36:15","date_gmt":"2019-08-28T11:36:15","guid":{"rendered":"https:\/\/yeeply.com\/en\/?p=7630"},"modified":"2020-12-02T10:50:45","modified_gmt":"2020-12-02T10:50:45","slug":"guide-creating-website-proposal","status":"publish","type":"post","link":"https:\/\/yeeply.com\/en\/blog\/web-development\/guide-creating-website-proposal\/","title":{"rendered":"A step-by-step Guide to Creating an Irresistible Website Proposal"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Creating a website proposal for your client that rocks can truly make a difference. Why? Because it influences <\/span><b>the chance of getting business out of it<\/b><span style=\"font-weight: 300;\">. Therefore it\u2019s of vital importance to explain what solution you are offering and why your (potential) client should be working with you and not with your competitors.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">If you\u2019re an agency or company that needs to <\/span><b>create an outstanding web design proposal<\/b><span style=\"font-weight: 300;\">, keep reading! We\u2019ll guide you through all the steps.<\/span><\/p>\n<div style=\"text-align: center;\">\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<div class=\"bt-proyecto\"><a class=\"do-not-track\" href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BT-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\">WANT TO CREATE A WEBSITE? TELL US ABOUT YOUR PROJECT!<\/a><\/div>\n<\/div>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">What should a website proposal include?<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">To make a client sign your website proposal, there are several things to take into account. Your proposal must contain all the necessary information to make a decision,<\/span><b> it should be attractive and nothing should be left to improvisation<\/b><span style=\"font-weight: 300;\">.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Besides, it\u2019s important to bear in mind that your client will try to collect several proposals before making a decision. These might differ in price, quality and many more aspects. Make sure you pay attention to all of them:<\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 300;\"><b>Let your design shine<\/b><span style=\"font-weight: 300;\">. It shouldn&#8217;t be distracting but it&#8217;s good to pay attention to it to make a professional impression.<\/span><\/li>\n<li style=\"font-weight: 300;\"><b>Get to the point<\/b><span style=\"font-weight: 300;\">. Don\u2019t use too many words to explain every feature of the website. Keep it clear and simple.\u00a0<\/span><\/li>\n<li style=\"font-weight: 300;\"><b>Sell your solution<\/b><span style=\"font-weight: 300;\">. Highlight your USPs and sell the solution you want to offer. How are you distinguishing yourself from the rest? Offering an incredible <a href=\"https:\/\/yeeply.com\/en\/blog\/improve-ux-website-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">user experience<\/a>, a great design, shorter deadlines&#8230; Think about the things your client wants to hear to make a final decision.\u00a0<\/span><\/li>\n<li style=\"font-weight: 300;\"><b>Think ahead<\/b><span style=\"font-weight: 300;\">. It\u2019s common that after sending a proposal you\u2019ll receive some typical questions. Save yourself time and include a section with FAQs in your website proposal.<\/span><\/li>\n<li style=\"font-weight: 300;\"><b>Hosting and domain<\/b><span style=\"font-weight: 300;\">. Creating a website from scratch isn\u2019t the same as redesigning one. When it comes to an existing website, make sure your client has access to the required coding or account to manage the website. It should be clear who owns the source code.\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">You might be interested: <\/span><\/i><a href=\"https:\/\/yeeply.com\/en\/blog\/why-you-need-a-digital-partner-for-your-business\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 300;\">Why you need a Digital Partner for your Business<\/span><\/i><\/a><i><span style=\"font-weight: 300;\">\u00a0<\/span><\/i><\/p>\n<figure id=\"attachment_7632\" aria-describedby=\"caption-attachment-7632\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-7632 size-full\" title=\"web design layout\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/layout_design_website_proposal.jpg\" alt=\"web design layout\" width=\"748\" height=\"499\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/layout_design_website_proposal.jpg 748w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/layout_design_website_proposal-300x200.jpg 300w\" sizes=\"(max-width: 748px) 100vw, 748px\" \/><figcaption id=\"caption-attachment-7632\" class=\"wp-caption-text\">Woman drawing the layout of a project. Source: <a href=\"https:\/\/www.rawpixel.com\/image\/269107\/make-layout\" target=\"_blank\" rel=\"noopener noreferrer nofollow external\" data-wpel-link=\"external\">Rawpixel<\/a><\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Key elements of a website proposal<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Try to create different types of website proposals to<\/span><b> figure out which one works best for your clients<\/b><span style=\"font-weight: 300;\">. Try to focus particularly on the design or on the tone of voice for example. Depending on your target audience, you\u2019ll have to figure out which aspects they care about more.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Anyways, let\u2019s start with summing up the<\/span><b> indispensable elements of a website proposal<\/b><span style=\"font-weight: 300;\">. Here we go!<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Executive summary\u00a0<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Start your proposal with summarising what the goal of the project is. Why does your client want to develop a website? <\/span><b>What are the objectives of the project<\/b><span style=\"font-weight: 300;\">? And most important: how is <\/span><a href=\"https:\/\/yeeply.com\/en\/?rel=EN-LNK#publish-project\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 300;\">your web proposal<\/span><\/a><span style=\"font-weight: 300;\"> going to help achieve that?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">An executive summary needs to be <\/span><b>clear and to the point<\/b><span style=\"font-weight: 300;\">. So that anybody who would need to take a look at it (or even approve it), immediately understands what the rest of the document is about.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/yeeply.com\/en\/landing\/download-ebook-checklist-web\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-E4-Banner-blog-V2-1020x387-1.png\" alt=\"Ebook 4 Checklist Web\" \/><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">The details of the project<\/span><\/h3>\n<p><span style=\"font-weight: 300;\">It\u2019s common to <\/span><b>arrange a meeting with your client<\/b><span style=\"font-weight: 300;\"> before sending a proposal. However, if that\u2019s not possible or necessary, a phone call or Skype meeting could also work.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 300;\">The most significant thing here is that <\/span><b>everyone is on the same page<\/b><span style=\"font-weight: 300;\">. Both parties should fully understand what they can expect from each other and ensure they\u2019re going in the same direction.<\/span><\/p>\n<figure id=\"attachment_7634\" aria-describedby=\"caption-attachment-7634\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-7634 size-full\" title=\"user interface\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/user_interface_website_proposal.jpg\" alt=\"user interface\" width=\"748\" height=\"499\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/user_interface_website_proposal.jpg 748w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/user_interface_website_proposal-300x200.jpg 300w\" sizes=\"(max-width: 748px) 100vw, 748px\" \/><figcaption id=\"caption-attachment-7634\" class=\"wp-caption-text\">Screen of the user interface. Source: <a href=\"https:\/\/www.rawpixel.com\/image\/269818\/image-rawpixelcom\" target=\"_blank\" rel=\"noopener noreferrer nofollow external\" data-wpel-link=\"external\">Rawpixel<\/a><\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Solution<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">It\u2019s time to explain the solution you are offering. Get into details and <\/span><b>describe the necessary steps and tasks<\/b><span style=\"font-weight: 300;\"> that are involved in the development process. Highlight how these actions are going to fulfil the needs of your clients.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">When talking about costs, it\u2019s recommended to <\/span><b>split up the total costs into different stages<\/b><span style=\"font-weight: 300;\"> of the development process. And don\u2019t forget to include information about the web architecture and <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/6-project-management-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 300;\">project management tools<\/span><\/a><span style=\"font-weight: 300;\"> that will be used.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Every service that is part of the web development process should be included in the proposal. In case your client wishes to add <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/international-seo-best-strategies-and-practices\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 300;\">SEO<\/span><\/a><span style=\"font-weight: 300;\">, copywriting or other services, you can also include them.\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">Keep reading:\u00a0 <\/span><\/i><a href=\"https:\/\/yeeply.com\/en\/blog\/tips-creating-successful-international-websites\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 300;\">Tips for Creating a Successful International Website<\/span><\/i><\/a><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Timing<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">The overall planning and timing of your project is an important aspect of your website proposal. On the one hand, <\/span><b>it helps to keep track of the progress of the project<\/b><span style=\"font-weight: 300;\"> but on the other hand, it can cause a lot of pressure. To prevent this, you have to make sure the timing is feasible and realistic.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Avoid creating false expectations and miscommunications before but also during the development process. Explain how <\/span><b>your client will be able to evaluate the work<\/b><span style=\"font-weight: 300;\"> in every phase of the project. And also what tools are going to be used to keep everyone involved in the development process up to date.\u00a0<\/span><\/p>\n<blockquote>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">Explain<strong> how much time you are going to dedicate to each phase<\/strong> and main tasks of the web project<\/span><\/i><\/p>\n<\/blockquote>\n<figure id=\"attachment_7635\" aria-describedby=\"caption-attachment-7635\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-7635 size-full\" title=\"mockup design\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/website_design_mockup_proposal.jpg\" alt=\"mockup design\" width=\"748\" height=\"496\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/website_design_mockup_proposal.jpg 748w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/08\/website_design_mockup_proposal-300x199.jpg 300w\" sizes=\"(max-width: 748px) 100vw, 748px\" \/><figcaption id=\"caption-attachment-7635\" class=\"wp-caption-text\">Woman working on the computer on the web design sketch. Source: <a href=\"https:\/\/www.rawpixel.com\/image\/1075972\/free-image-rawpixelcom\" target=\"_blank\" rel=\"noopener noreferrer nofollow external\" data-wpel-link=\"external\">Rawpixel<\/a><\/figcaption><\/figure>\n<h3 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Investment<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Don\u2019t talk about costs,<\/span> <span style=\"font-weight: 300;\">call it rather an investment. Words are very powerful when it comes to discussing the money topic. Make sure you don&#8217;t scare someone off by mentioning the total amount right away.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">First, list the prices of the different phases or services that are required to get the project done. <\/span><b>Allow your client to better understand what needs to be worked on before getting to the result they asked for<\/b><span style=\"font-weight: 300;\">.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Don\u2019t forget to include additional services (if required) or the price for maintenance after the website is live.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Call to action<\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">The next step is to <\/span><b>give that one final gentle nudge to sign the proposal<\/b><span style=\"font-weight: 300;\">. Explain how they have to proceed if everything is clear and no changes have to be made.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">How to accept the proposal? Is it possible to sign it digitally? Is it necessary to make an upfront payment?\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">These are all common questions when someone wants to sign a proposal. <\/span><b>Make sure the next steps are simple and clear to follow<\/b><span style=\"font-weight: 300;\">.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Concerning the payment, it&#8217;s common to pay part of the project beforehand and the rest upon delivery of the result. <\/span><b>You decide the percentage<\/b><span style=\"font-weight: 300;\"> but we recommend to stick to 50%-50%.<\/span><\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">You might be interested: <\/span><\/i><a href=\"https:\/\/yeeply.com\/en\/blog\/custom-web-design-vs-website-template\/\"><i><span style=\"font-weight: 300;\">Custom Web Design vs Website Template<\/span><\/i><\/a><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Finding the best web developer<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">You can\u2019t offer your client a website proposal without <\/span><b>having a programmer or development team at your disposal<\/b><span style=\"font-weight: 300;\">. If you\u2019re an agency, you\u2019ll need to find the right profile(s) to be able to offer your client a web development service.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">It doesn\u2019t matter if a website has to be created from scratch, with a custom design, a website template, or if it concerns a redesign of an existing website. The important thing is to <\/span><a href=\"https:\/\/yeeply.com\/en\/professionals\/?rel=EN-LNK#certification-process\" target=\"_blank\" rel=\"noopener noreferrer\"><b>find developers with experience in similar projects<\/b><\/a><span style=\"font-weight: 300;\">.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">If you\u2019re looking for a digital partner to help you out with this, here we are! At Yeeply, we connect you with professionals that truly fit your project.\u00a0<\/span><\/p>\n<blockquote>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">Contact us and we\u2019ll find you the best developers for your website proposal!<\/span><\/i><\/p>\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BP-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-cta-blogpost-proyecto-web.jpg\" alt=\"Proyecto Web\" \/><\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Creating a website proposal for your client that rocks can truly make a difference. Why? Because it influences the chance of getting business out of &#8230;<\/p>\n","protected":false},"author":2,"featured_media":7636,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[115],"tags":[],"class_list":["post-7630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Ultimate Guide to Creating an Irresistible Website Proposal<\/title>\n<meta name=\"description\" content=\"The time and effort you put into creating a website proposal can make or break your deal. 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