{"id":5301,"date":"2023-01-25T08:00:24","date_gmt":"2023-01-25T06:00:24","guid":{"rendered":"https:\/\/yeeply.com\/en\/blog\/?p=5301"},"modified":"2023-12-11T10:47:14","modified_gmt":"2023-12-11T08:47:14","slug":"custom-web-design-vs-website-template","status":"publish","type":"post","link":"https:\/\/yeeply.com\/en\/blog\/web-development\/custom-web-design-vs-website-template\/","title":{"rendered":"Custom Web Design vs Website Template"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">When you consider creating a new website, you will soon be faced with an important dilemma. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Are you going to bet on an <\/span><span style=\"font-weight: 600;\">existing website template<\/span><span style=\"font-weight: 300;\"> as the basis for your new site? Or are you going for <a href=\"https:\/\/yeeply.com\/en\/web-design\/?rel=EN-LNK\" target=\"_blank\" rel=\"noopener noreferrer\">unique web design<\/a><\/span><span style=\"font-weight: 300;\">? <\/span><span style=\"font-weight: 300;\">A<\/span><span style=\"font-weight: 300;\"> tricky question if you can&#8217;t assess the difference between the two options. But don\u2019t worry, in this article, we\u2019ll tell you exactly what the pros and cons are of both options.<\/span><\/p>\n<div class=\"bt-proyecto\"><a class=\"do-not-track\" href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BT-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\">WANT TO CREATE A WEBSITE? TELL US ABOUT YOUR PROJECT!<\/a><\/div>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">What is the Main Difference?<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Let\u2019s start by explaining the main difference between creating a website from scratch and using an existing template. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">A template is an existing format in which <\/span><span style=\"font-weight: 600;\">the<\/span> <span style=\"font-weight: 600;\">design and part of the functionality of the website are fixed<\/span><span style=\"font-weight: 300;\">. This website template is linked to a Content Management System (CMS) such as WordPress to create a fully-fledged site. However, <\/span><span style=\"font-weight: 300;\">not all of the templates out there are able to offer fully <a href=\"https:\/\/yeeply.com\/en\/blog\/evolution-responsive-web-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">responsive web design<\/a>.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">With a custom website, first, <\/span><span style=\"font-weight: 600;\">unique design<\/span><span style=\"font-weight: 300;\"> is created. Then the technical realisation of the website follows, where the design is combined with the desired functionalities. A custom site is also equipped with a CMS, for example, CMS Made Simple.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">You might be interested | <\/span><\/i><i><span style=\"font-weight: 300;\">Why should my business have a website and how to create it?<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_5303\" aria-describedby=\"caption-attachment-5303\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-5303 size-full\" title=\"illustration of template websites vs custom websites\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/02\/EN_template_websites_vs_custom_web_designs.jpg\" alt=\"illustration of template websites vs custom websites\" width=\"748\" height=\"581\" \/><figcaption id=\"caption-attachment-5303\" class=\"wp-caption-text\">Source: Yeeply<\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The Pros and Cons of Website Templates<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">The easiest way to start a website is to set up a WordPress site and apply a template purchased from ThemeForest, Elegant Themes, or Template Monster. These websites <\/span><span style=\"font-weight: 600;\">offer a wide range of templates<\/span><span style=\"font-weight: 300;\"> that are created for different kind of purposes. Think about an e-commerce website or a marketplace<\/span><span style=\"font-weight: 400;\">;<\/span><span style=\"font-weight: 300;\"> it\u2019s all available for purchase. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">One of the biggest advantages of existing templates is that <\/span><span style=\"font-weight: 600;\">the site can be realised relatively quickly for an attractive price<\/span><span style=\"font-weight: 300;\">. In addition, better or premium templates are often equipped with extensive possibilities to determine the layout of the website. Additional functionality, such as a contact form and social media buttons are usually included by default.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">? Keep reading | <a href=\"https:\/\/yeeply.com\/en\/blog\/ecommerce-website-design-development-wordpress-woocommerce\/\" target=\"_blank\" rel=\"noopener\"><em>Ecommerce Website Design and Development for WordPress and Woocommerce<\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/yeeply.com\/en\/landing\/download-ebook-checklist-web\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-E4-Banner-blog-V2-1020x387-1.png\" alt=\"Ebook 4 Checklist Web\" \/><\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">But there are also some disadvantages to this solution. First of all, <\/span><span style=\"font-weight: 600;\">the layout is not unique<\/span><span style=\"font-weight: 300;\">, so in fact, your competitor can set up a similar website using the same template.\u00a0By applying your own <span style=\"font-weight: 600;\">corporate style<\/span> you can offer something different from the rest, but not much more than adjusting the colours, fonts, or logos. In other words, basic changes.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Another drawback is that website templates usually have a slow loading speed. This is the direct consequence of the <\/span><span style=\"font-weight: 600;\">abundance of functionality<\/span><span style=\"font-weight: 300;\">. Even when unnecessary functions are disabled, the loading speed is not optimal. This can negatively affect the SEO, as Google and other search engines rank fast websites higher in search results. Besides, it\u2019s also more pleasant for the visitor if the website responds quickly.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 300;\">You might be interested | <\/span><\/i><a href=\"https:\/\/yeeply.com\/en\/blog\/10-steps-for-developing-a-website\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 300;\">10 steps for developing a website<\/span><\/i><\/a><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_5304\" aria-describedby=\"caption-attachment-5304\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-5304 size-full\" title=\"man working on a laptop\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/02\/website_templates.jpg\" alt=\"man working on a laptop\" width=\"748\" height=\"499\" \/><figcaption id=\"caption-attachment-5304\" class=\"wp-caption-text\">Source:\u00a0<a href=\"https:\/\/unsplash.com\/photos\/OGOWDVLbMSc\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 300;\">Unsplash<\/span><\/a><\/figcaption><\/figure>\n<h2><\/h2>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The Pros and Cons of Custom Web Design<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Customised websites involve a team behind the whole concept of your website. They will help you to get through the creative process, so you can <\/span><span style=\"font-weight: 600;\">reach your target audience with the right features and design<\/span><span style=\"font-weight: 300;\">. The biggest advantage of a custom web design is therefore that it will help your website to <\/span><span style=\"font-weight: 600;\">stand out from the crowd<\/span><span style=\"font-weight: 300;\"> which will give you a competitive advantage. On SEO level it certainly has its advantages too as custom websites are <\/span><span style=\"font-weight: 600;\">more search engine friendly<\/span><span style=\"font-weight: 300;\"> than website templates.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">A custom web design not only <\/span><span style=\"font-weight: 600;\">adapts better to your business needs<\/span><span style=\"font-weight: 300;\"> but also offers you the opportunity to integrate the corporate identity of your company. Moreover, <\/span><span style=\"font-weight: 600;\">the website can be expanded in terms of functionalities<\/span><span style=\"font-weight: 300;\"> at the pace that your company grows. For example, you might want to link your website to a database of an external system at a later stage. In that case, a template website will soon run into limitations. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Developing a custom web design<\/span><span style=\"font-weight: 600;\"> requires knowledge and expertise<\/span><span style=\"font-weight: 300;\">. That is why this option is more expensive than buying a ready-to-use template. It also takes longer to create a website from scratch due to the<\/span><span style=\"font-weight: 600;\"> complex development process <\/span><span style=\"font-weight: 300;\">and the personalised <a href=\"https:\/\/yeeply.com\/en\/blog\/improve-ux-website-strategies\/\" target=\"_blank\" rel=\"noopener noreferrer\">UX<\/a> and <a href=\"https:\/\/yeeply.com\/en\/blog\/websites-impressive-user-interface-ui\/\" target=\"_blank\" rel=\"noopener noreferrer\">UI<\/a>. In return, you get an authentic website with a design that fits perfectly. But also the functionality works exactly the way you want it to work and meets the optimum loading speed.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 300;\">Recommended reading | <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/motion-design-app-website-creation-trend\/\" target=\"_blank\" rel=\"noopener noreferrer\">Motion Design: The Latest Trend in App and Website Design<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_5305\" aria-describedby=\"caption-attachment-5305\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-5305 size-full\" title=\"desktop on a desk with an office background\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/02\/custom_web_design.jpg\" alt=\"desktop on a desk with an office background\" width=\"748\" height=\"499\" \/><figcaption id=\"caption-attachment-5305\" class=\"wp-caption-text\">Source:\u00a0<a href=\"https:\/\/unsplash.com\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 300;\">Unsplash<\/span><\/a><\/figcaption><\/figure>\n<h2><\/h2>\n<h2 style=\"text-align: justify;\"><span style=\"font-weight: 400;\">How to Make the Right Choice?<\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">Now that we\u2019ve discussed the pros and cons of both options, the question is <\/span><span style=\"font-weight: 600;\">which solution better suits your company<\/span><span style=\"font-weight: 300;\">. Often the choice between a website template and a custom web design is based on the available budget. Nevertheless, we recommend you to carefully <\/span><span style=\"font-weight: 600;\">determine which of the other aspects are truly important for your business<\/span><span style=\"font-weight: 300;\">. <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">In reality, we see that <\/span><span style=\"font-weight: 600;\">small entrepreneurs and self-employed people<\/span><span style=\"font-weight: 300;\"> more frequently go for a website template and that&#8217;s truly enough for them. The <\/span><span style=\"font-weight: 600;\">larger organisations and companies<\/span><span style=\"font-weight: 300;\"> generally need more customisation and flexibility.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 300;\">In the infographic below we have listed the most important aspects that can help you to make a final decision.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5311 size-full\" title=\"infographic about template websites vs custom websites\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2019\/02\/EN-TEMPLATE-WEBSITES-VS-CUSTOM-WEBSITES.jpg\" alt=\"infographic about template websites vs custom websites\" width=\"748\" height=\"1166\" \/><\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<p style=\"text-align: justify;\"><i><span style=\"font-weight: 300;\">Are you looking for help to develop a custom web design? We are happy to help you out by giving you advice and providing you with the right solution! <a href=\"https:\/\/yeeply.com\/en\/web-design\/?rel=EN-LNK#publish-project\" target=\"_blank\" rel=\"noopener noreferrer\">Tell us about your project via this link<\/a>.<\/span><\/i><\/p>\n<\/blockquote>\n<div style=\"text-align: center;\"><p><a href=\"https:\/\/yeeply.com\/en\/web-development\/?rel=EN-BP-proyecto-web#publish-project\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-cta-blogpost-proyecto-web.jpg\" alt=\"Proyecto Web\" \/><\/a><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>When you consider creating a new website, you will soon be faced with an important dilemma. Are you going to bet on an existing website &#8230;<\/p>\n","protected":false},"author":2,"featured_media":5302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[115],"tags":[],"class_list":["post-5301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7 Custom Web Design vs Existing Web Templates<\/title>\n<meta name=\"description\" content=\"Do you want to create a website? 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