{"id":2683,"date":"2016-06-28T08:14:41","date_gmt":"2016-06-28T08:14:41","guid":{"rendered":"https:\/\/yeeply.com\/en\/blog\/?p=2683"},"modified":"2023-12-11T10:46:40","modified_gmt":"2023-12-11T08:46:40","slug":"mobile-marketing-tactics-drive-sales","status":"publish","type":"post","link":"https:\/\/yeeply.com\/en\/blog\/marketing\/mobile-marketing-tactics-drive-sales\/","title":{"rendered":"Effective Mobile Marketing Tactics That Will Drive Sales"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Inherent to the idea of all marketing is that the tactics implemented must produce results. Mobile marketing also conforms to this general rule, which is why <\/span><a href=\"http:\/\/www.elocalbuzz.com\/six-tips-for-mobile-marketing-to-engage-customers\/\"><span style=\"font-weight: 400;\">effective mobile marketing<\/span><\/a><span style=\"font-weight: 400;\"> utilizes proven tactics that will drive sales and grow business.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Here are <strong>five proven mobile marketing tactics<\/strong> that will help a business drive sales efficiently:<\/span><\/p>\n<div style=\"text-align: center;\">\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<div class=\"bt-proyecto\"><a class=\"do-not-track\" href=\"https:\/\/yeeply.com\/en\/?rel=EN-BT-proyecto-marketing#publish-project\" target=\"_blank\" rel=\"noopener\">DO YOU NEED MARKETING SUPPORT? FIND YOUR TEAM<\/a><\/div>\n<\/div>\n<h2 style=\"text-align: justify;\"><b>1. Be Accessible While Staying Visible<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A <a href=\"https:\/\/yeeply.com\/en\/blog\/guide-to-create-a-mobile-marketing-strategy-in-5-steps\/\">key component of mobile marketing<\/a> requires that your marketing reaches a wide audience, but when it does, ensure your brand is accessible.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Your mobile marketing will drive sales by providing the business telephone number, website or any other pertinent information that helps a potential customer interact with your brand in a meaningful way. Simply put, visibility coupled with accessibility is a key component of mobile marketing sales growth.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>2. Create a Mobile-Friendly Website<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">When you reach a wide audience through your mobile marketing, you want to capitalize on it. Having a mobile-friendly website is the best way to do just that. <\/span><a href=\"http:\/\/www.inboundo.co\/business\/cold-hard-marketing-stats-drive-next-marketing-strategy\/\"><span style=\"font-weight: 400;\">67% of consumers<\/span><\/a><span style=\"font-weight: 400;\"> are willing to buy a product or use a service on a mobile-friendly site<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you lack a mobile website, your mobile marketing will likely be forgotten as a mobile device user quickly shifts gears to another website or app. Since there are so many apps, social media sites and games vying for a mobile user&#8217;s attention, you need a quality mobile website to help your customer help your business by striking while the iron is hot.<\/span><\/p>\n<p style=\"text-align: center;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-2684 size-full\" title=\"drawing of two smartphones\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2016\/06\/mobile-marketing-drive-sales-e1467187505278-2.jpg\" alt=\"drawing of two smartphones\" width=\"600\" height=\"277\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2016\/06\/mobile-marketing-drive-sales-e1467187505278-2.jpg 600w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2016\/06\/mobile-marketing-drive-sales-e1467187505278-2-300x139.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p style=\"text-align: center;\"><strong>Source<\/strong>: Varn.co.uk<\/p>\n<h2 style=\"text-align: justify;\"><b>3. Implement a Mobile Campaign That Provides Value<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">To drive sales and grow a business, the business itself must provide something of value to the customer. For example, a text or SMS mobile marketing campaign that informs customers of a new product may excite customers, but customers also love a great deal.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The aforementioned campaign would increase the odds of driving sales if the text campaign informs customers of a new product while also providing a discount to customers who purchase the advertised product.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Businesses that wish to capitalize on a mobile marketing campaign must always ask themselves whether the campaign is truly providing value to potential customers.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If the answer to that question is no,<strong> change the m-marketing campaign accordingly<\/strong>. Not only will this tactic effectively drive sales, it will also serve to enhance the reputation of your business and brand.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>4. Consider Making a Mobile App Part of the Mobile Marketing Campaign<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Mobile applications are an outstanding way to interact with customers in a way that feels natural on a mobile device. If your business sells a product, a mobile application is the perfect way to make it easy and convenient for customers to browse and buy your products.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Alternatively, <a href=\"https:\/\/yeeply.com\/en\/blog\/berni-melero-gamifications-ultimate-aim-in-mobile-app-development-is-to-promote-user-loyalty\/\">gamification or similar strategies can be used to make an app enjoyable and fun to use<\/a>, which will keep app users coming back to interact with your brand. Creative apps are a great tool for mobile marketing campaigns while also providing an accessible mobile storefront for business sales as well.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>5. Maintain an Active Social Media Presence<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Social media remains one of the greatest mobile marketing tools, and it is an easy way to reach a mobile audience effectively. All of the major social media websites are a staple on the typical mobile device.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Tapping into these tools by creating an active social media presence will help your brand reach a wider audience, and these social media platforms can also be used to raise awareness for your marketing efforts.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">By implementing as many of these tips as possible, you will set your business up for mobile marketing success that will effectively grow your business and brand.<\/span><\/p>\n<p>&nbsp;<\/p>\n<style type=\"text\/css\"><!--br {mso-data-placement:same-cell;}--><\/style>\n<p><a href=\"https:\/\/yeeply.com\/en\/?rel=EN-BP-proyecto-marketing#publish-project\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/04\/EN-cta-blogpost-proyecto-marketing.png\" alt=\"Proyecto Marketing\" \/><\/a><\/p>\n<h4 style=\"text-align: justify;\"><em><b>Guest Author:\u00a0<\/b><b>Sophorn Chhay<\/b><\/em><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Sophorn is an inbound marketer specializing in attracting targeted visitors and generating sales qualified leads. Through Trumpia\u2019s <\/span><a href=\"http:\/\/trumpia.com\/mass-text-messaging.php\"><span style=\"font-weight: 400;\">mass text messaging<\/span><\/a><span style=\"font-weight: 400;\"> solution he helps businesses and organizations communicate effectively with their customers or members. Trumpia is also offering a <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/info.trumpia.com\/mobile-marketing-success-kit\/?utm_source=GuestBlogging&amp;utm_content=GuestPost&amp;utm_campaign=yeeply.com\" rel=\"nofollow\">free Mobile Marketing Success Kit<\/a>\u00a0<\/span><span style=\"font-weight: 400;\">so don\u2019t forget to grab your free copy.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Inherent to the idea of all marketing is that the tactics implemented must produce results. Mobile marketing also conforms to this general rule, which is &#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-2683","post","type-post","status-publish","format-standard","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Effective Mobile Marketing Tactics That Will Drive Sales<\/title>\n<meta name=\"description\" content=\"Inherent to the idea of all marketing is that the tactics implemented must drive sales. 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