{"id":13470,"date":"2022-05-24T15:55:30","date_gmt":"2022-05-24T13:55:30","guid":{"rendered":"https:\/\/yeeply.com\/en\/?p=13470"},"modified":"2023-12-11T10:46:50","modified_gmt":"2023-12-11T08:46:50","slug":"interview-hector-badal-yeeply-digital-transformation-post-covid","status":"publish","type":"post","link":"https:\/\/yeeply.com\/en\/blog\/interviews\/interview-hector-badal-yeeply-digital-transformation-post-covid\/","title":{"rendered":"Interview with H\u00e9ctor Badal (Yeeply) &#8211; How to take advantage of Digital Transformation in the post Covid-19"},"content":{"rendered":"<p><b>Spokesperson Name<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"mailto:hector@yeeply.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\" data-rich-links=\"{&quot;per_n&quot;:&quot;H\u00e9ctor Badal Rodr\u00edguez&quot;,&quot;per_e&quot;:&quot;hector@yeeply.com&quot;,&quot;type&quot;:&quot;person&quot;}\">H\u00e9ctor Badal Rodr\u00edguez<\/span><\/a><\/p>\n<p><b>Position<\/b><span style=\"font-weight: 400;\">: <\/span><span style=\"font-weight: 400;\">Founder and COO at Yeeply\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">First of all, how are you and your family doing in these times of COVID-19?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We have been very fortunate, being able to <\/span><b>work remote<\/b><span style=\"font-weight: 400;\">, we have been able to look after and protect our family. I imagine it has been a difficult time for many families but together we have pulled through. And it seems we now have reason to be relieved.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><div class=\"bt-proyecto\"><a href=\"https:\/\/yeeply.com\/en\/digital-transformation\/?rel=EN-BP-proyecto-transformacion#publish-project\" target=\"_blank\" rel=\"noopener noreferrer\">FIND THE BEST TEAM FOR YOUR DIGITAL TRANSFORMATION<\/a><\/div><\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Tell us about yourself, your career, how you founded or joined this company<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We founded Yeeply 9 years ago. Our idea was to establish ourselves as a <\/span><b>technological partner for anyone who needed a digital project<\/b><span style=\"font-weight: 400;\">. Our strong point has been to offer comprehensive support, giving the client maximum flexibility, and always guaranteeing the highest possible quality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We have <\/span><b>partners throughout Europe<\/b><span style=\"font-weight: 400;\">, certified directly by us. This great variety allows us to carry out any type of digital project with <\/span><b>any necessary technology<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This has allowed us to become very strong in the development of apps, web pages and <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/digitise-company-after-covid-19\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital transformation<\/span><\/a><span style=\"font-weight: 400;\">, both in Spain and in the rest of Europe, and have <\/span><b>the opportunity to work with large companies<\/b><span style=\"font-weight: 400;\"> such as <\/span><b>Repsol<\/b><span style=\"font-weight: 400;\">, <\/span><b>LaLiga<\/b><span style=\"font-weight: 400;\">, Acciona, Yellow Pages or <\/span><b>SMEs with enormous potential<\/b><span style=\"font-weight: 400;\"> such as Fermax, Aquaservice, Balearia\u2026<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Recommended article | <\/span><i><span style=\"font-weight: 400;\">Implementing the Customer Data Platform (CDP) in your digital transformation<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">How does your company innovate?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Yeeply is innovation itself. We were born and have grown to revolutionise the way of working. Contracting <\/span><b>digital and technological projects remotely,<\/b><span style=\"font-weight: 400;\"> which is now a reality, has always been our way of being, among other examples.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our extensive experience allows us to be a <\/span><b>point of reference for companies<\/b><span style=\"font-weight: 400;\">, SMEs and large industrial companies that want to be more efficient thanks to new technologies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Covid has made companies prioritise their digital transformation and we provide them with our experience and that of our highly qualified experts to meet their needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yeeply innovates by providing <\/span><b>all the latest technologies<\/b><span style=\"font-weight: 400;\"> that bring improvements to management systems, planning systems and industrial processes, making companies more effective, efficient and competitive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We are capable of doing this very efficiently by applying trends and transformations from one sector to another, with the value that this brings to companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our philosophy is to promote and accelerate the digital transformation of companies with a specific focus on the <\/span><b>digitisation of processes and management<\/b><span style=\"font-weight: 400;\">, covering areas such as information exchange, data analysis and the use of the cloud.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this transformation to be successful, we must put data at the centre of all our projects and never forget <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/why-cybersecurity-crucial-sme\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">cybersecurity<\/span><\/a><span style=\"font-weight: 400;\"> as a fundamental part of the business system, to protect the investment and efforts that digitalization entails.<\/span><\/p>\n<figure id=\"attachment_13472\" aria-describedby=\"caption-attachment-13472\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-13472\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2022\/05\/digitization-g300de9a24_640.jpg\" alt=\"Digitalisation process in smes and startups\" width=\"640\" height=\"452\" srcset=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2022\/05\/digitization-g300de9a24_640.jpg 640w, https:\/\/yeeply.com\/en\/wp-content\/uploads\/2022\/05\/digitization-g300de9a24_640-300x212.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-13472\" class=\"wp-caption-text\"><span style=\"font-weight: 400;\">Digitisation and digital transformation of companies. Source: <\/span><a href=\"https:\/\/pixabay.com\/es\/illustrations\/digitalizaci%c3%b3n-placa-de-circuito-6892340\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Pixabay<\/span><\/a><\/figcaption><\/figure>\n<h2><span style=\"font-weight: 400;\">How has the coronavirus pandemic affected your business and how are you dealing with it?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The pandemic was a bit of a strange time for us, but we learned a lot from it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to a recent EY Global Capital Confidence Barometer survey conducted in 46 different countries, <\/span><b>70% of respondents have adapted digital transformation<\/b><span style=\"font-weight: 400;\"> to their internal processes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This translated into a <\/span><b>240% increase in the number of projects<\/b><span style=\"font-weight: 400;\"> posted during the lockdown period compared to the same period the previous year. However, this dramatic increase in quantity <\/span><b>has not translated into the same quality of projects<\/b><span style=\"font-weight: 400;\"> we receive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The conclusion we can draw is that the pandemic has forced many companies to open their eyes to the need to undertake a digital transformation. However, this rapid acceleration of digitisation and the race for innovation has caught many of these companies off guard.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many projects we receive do not even come close to meeting the basic requirements to be considered. For this reason, we are and <\/span><b>continue to be committed to <\/b><a href=\"https:\/\/yeeply.com\/en\/blog\/design-thinking-strategic-decisions-business\/\" target=\"_blank\" rel=\"noopener\"><b>supporting Design Thinking<\/b><\/a><span style=\"font-weight: 400;\">, the prior study of projects, which will help our clients analyse their needs as accurately as possible and identify the best solution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Strategic <\/span><b>advice<\/b><span style=\"font-weight: 400;\">, project support, training, planning, guidance and after-sales customer service are the key elements that have marked our strategy after the coronavirus pandemic.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Read more | <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/best-digital-tech-experts-for-business\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">The best digital and tech experts for your business<\/span><\/i><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Have you had to make difficult decisions and what are the lessons learned?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The pandemic had significant repercussions throughout the business world, and not even Yeeply was spared in this regard. As the founder of the company, I had to make some difficult and irreversible decisions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First of all, <\/span><b>we had to<\/b> <b>review our marketing strategy<\/b><span style=\"font-weight: 400;\">, choosing to cut part of the budget previously allocated to certain activities and redirect it to achieve the same results but at a lower cost, thus making the strategy more effective.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The second turning point, and the most complex decision, was letting go of some colleagues and friends who brought a lot of quality and personal and professional value to Yeeply and to me personally. But fortunately all the colleagues soon found their place as they were magnificent professionals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What this pandemic has taught not only me, but I think all entrepreneurs and management bodies in charge of a company, is that <\/span><b>digital transformation is now within everyone&#8217;s reach <\/b><span style=\"font-weight: 400;\">and that it is an obligation rather than a necessity. Personally, the biggest lesson is that I am now aware that we need to take a proactive approach to change.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this sense top management needs to take it upon themselves to <\/span><b>drive the digitisation of the business from the top<\/b><span style=\"font-weight: 400;\">, making sure that change is perceived and transmitted through the various corporate fabrics so that it is recognised as an essential approach to adapt and survive.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The pandemic has made us see that <\/span><b>we cannot continue postponing the digitization of companies<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><p><a href=\"https:\/\/yeeply.com\/en\/landing\/download-ebook-digital-transformation-sme\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/06\/EN-E6-Banner-blog-1020x387-1.png\" alt=\"E6 Ebook transformaci\u00f3n digital\" \/><\/a><\/p><\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What specific tools, software and management skills are you using to get through this crisis?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">One of Yeeply&#8217;s strengths that has set us apart since the company&#8217;s founding has been <\/span><b>our ability to adopt practices to digitise our business processes<\/b><span style=\"font-weight: 400;\"> and improve them over the years. In this sense, the cornerstone of our business model is our online platform, which allows us to quickly and efficiently manage all the projects we receive from our Leads, as well as manage our collaborations with our service providers. And always in a <\/span><b>remote format and oriented to remote working<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thanks to the initial investment in this digital tool, we have been able to improve our administrative and commercial processes year after year, making them agile, effective and efficient, which translates into <\/span><b>better sales performance<\/b><span style=\"font-weight: 400;\">, <\/span><b>reduced costs<\/b><span style=\"font-weight: 400;\"> and <\/span><b>maximum service to the customer<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Regarding our way of serving our clients, in addition to offering all the technologies that we have mentioned above, I would undoubtedly highlight the design and management method that we propose and that we always recommend adopting, Design Thinking accompanied by<\/span><b> Lean and Agile Methodologies<\/b><span style=\"font-weight: 400;\">. This methodology <\/span><b>allows improving the management of companies in all their processes<\/b><span style=\"font-weight: 400;\">, making them efficient in all conditions, agile and proactive when adapting to change.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Related article | <\/span><a href=\"https:\/\/yeeply.com\/en\/blog\/advantages-remote-working-great-resignation-opportunity\/\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Advantages of Remote Working: will the Great Resignation be an opportunity?<\/span><\/i><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Who are your competitors? And how do you plan to stay in the game?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">To stay in the game, we will do what we have always done: promote innovation and deliver ever more effective and efficient <\/span><b>integrated business management systems<\/b><span style=\"font-weight: 400;\">, believe in our projects and those of our customers, and provide 360-degree support at all project stages in a clear and transparent way, connecting them with the <\/span><b>best teams of developers<\/b><span style=\"font-weight: 400;\"> around the world and paying the utmost attention to customer service.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our platform has been structured to improve the search and facilitate the selection of a supplier, <\/span><b>reducing the risk of project failure<\/b><span style=\"font-weight: 400;\"> and increasing the efficiency of contracting technological resources that are so complex today.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All this benefits the customer in terms of quality of service and costs, both in terms of time and expenses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thanks to our large number of partners and Yeeply project managers, we are able to <\/span><b>organise an integrated digital transformation strategy with profiles from different disciplines<\/b><span style=\"font-weight: 400;\">. Big companies, SMEs or Startups do not have to think about anything other than explaining what they need.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Conclusion<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">What <\/span><a href=\"https:\/\/yeeply.com\/en\/digital-transformation\/?rel=EN-LNK#publish-project\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Yeeply<\/span><\/a><span style=\"font-weight: 400;\"> aspires to is to be your associate, your partner in defining the strategy and digital transformation of your company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through an <\/span><b>agile methodology<\/b><span style=\"font-weight: 400;\">, <\/span><b>good communication<\/b><span style=\"font-weight: 400;\"> and very <\/span><b>competitive deadlines and prices<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you need support for your digital project, <\/span><a href=\"https:\/\/yeeply.com\/en\/?rel=EN-LNK#publish-project\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">do not hesitate to contact us<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><p><a href=\"https:\/\/yeeply.com\/en\/digital-transformation\/?rel=EN-BP-proyecto-transformacion#publish-project\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/yeeply.com\/en\/wp-content\/uploads\/2020\/07\/EN-CTA-Banner-Digital-Transformation.png\" alt=\"Digital Transformation Project\" \/><\/a><\/p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spokesperson Name: H\u00e9ctor Badal Rodr\u00edguez Position: Founder and COO at Yeeply\u00a0 &nbsp; First of all, how are you and your family doing in these times &#8230;<\/p>\n","protected":false},"author":2,"featured_media":13471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[51],"tags":[],"class_list":["post-13470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7 &quot;Boost your Digital Transformation!&quot; - H\u00e9ctor Badal - Yeeply<\/title>\n<meta name=\"description\" content=\"Yeeply CEO interview on Digital Transformation \u26f3 How businesses should and can benefit from it in the wake of the Covid pandemic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yeeply.com\/en\/blog\/interviews\/interview-hector-badal-yeeply-digital-transformation-post-covid\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7 &quot;Boost your Digital Transformation!&quot; 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